Customizing the in-store experience by lifestyle segment
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Date: January 7, 2013
Time: 2:00pm ET/ 11:00am PT
Presented by: Amy Wilde, Geo-Targeting Manager, Marketstar, Simon Thompson, Director, Commercial Solutions, Esri
Summary: "In this webinar, Amy Wilde, Geo-Targeting Manager with MarketStar, will discuss how they use store-level geotargeting and lifestyle segmentation to:
- Generate insight about each store location
- Train brand advocates of sales associates
- Engage the shopper
- Build loyalty
Simon Thompson, director of global commercial solutions with Esri will talk about tools and best practices that could help your company gain an edge with store-level lifestyle targeting. " source
Register Now!
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